Adidas

Personalisation is more than PR

Personalisation has got a lot of bad press over the last year. Adidas was forced to pull a social media…

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Maintaining a sense of balance in the omnichannel

Marketers often face a challenge when balancing their use of online and offline channels. If one is much heavier than…

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Nike cuts ties with Amazon amid increased focus on direct-to-consumer

Sports fashion retailer Nike has cut ties with online retail giant Amazon and will no longer sell its products on…

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Sports Direct: CMA published ‘inaccurate’ market data in Footasylum probe

Sports Direct has claimed the Competition and Markets Authority (CMA) has published “inaccurate estimates” of its market share data during…

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Gant CEO to return to Adidas as executive board member

Sports fashion retailer Adidas has appointed Brian Grevy as an executive board member, responsible for global brands. Grevy returns to…

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Sports Direct demands Adidas and Nike dominance probe

Sports Direct has called for an investigation into the sportswear industry, over concerns of the dominance of Adidas and Nike.…

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Time is critical: Getting ‘retail fast’ right

Stories of store closures seem to be near constant, and calls for “the death of retail” or “the end of…

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Adidas shares dip despite double-digit growth

Sportswear retailer Adidas saw shares dip by 2.3% in early trading today (8 August), despite the company’s operating profit growing…

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Is retail cashing out on PoS?

Last month saw Sainsbury launch the UK’s first till-free store, with its Holborn Circus store in London undergoing a complete…

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5 ways fashion retailers are making a difference

Fashion labels are always in the spotlight, and not always for the right reasons. But many of them are stepping…

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