Asda

Asda unveils new brand identity

Supermarket giant Asda has unveiled a new brand identity amid its new creative campaign ‘Serious About Summer’. The new campaign,…

Read More »

Asda unveils plans for mixed-use redevelopment in North West London

Asda has unveiled plans for a mixed-use redevelopment of its 10-acre Park Royal site in North West London. The retailer…

Read More »

Asos, Boohoo and Asda commit to green claim changes after CMA probe

Asos, Boohoo and George at Asda have committed to change the way they display, describe, and promote their green credentials,…

Read More »

Jan supermarket sales remain buoyant

Total Till sales at UK supermarkets experienced continued growth (+6.6%) in the last four weeks ending 27 January 2024, according…

Read More »

EY resigns as Asda auditor

Big Four firm EY has reportedly resigned as auditor of supermarket giant Asda after one of its senior partners started…

Read More »

Asda appoints new chief digital officer from Morrisons

Asda has appointed Matt Kelleher as its first chief digital officer with the aim to evolve how it uses data…

Read More »

Asda opens 81 Express stores ahead of Christmas

Asda has opened a record 81 new Asda Express stores in December in a bid to bring Asda value to…

Read More »

Asda appoints new VP of marketing

Asda has appointed Adam Zavalis as its new vice president of marketing. Zavalis joins the supermarket in November and will…

Read More »

Asda invests £9m to cut price of over 200 products

Asda has today announced further price cuts on 232 branded and own-label products as part of its continued support for…

Read More »

Asda rebrands first 11 Co-op sites into Express stores

Asda has launched its programme to convert 116 convenience stores and attached petrol station forecourts acquired from the Co-op Group…

Read More »