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Apr- 2018 -17 April
How retailers can embrace the power of digital
By 2020, customers will manage an estimated 85% of brand interactions without speaking to a human. The prevalence and richness…
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16 April
What you need to know about consumer packaged goods companies going direct-to-consumer
The retail industry is going through major disruption as more and more innovative consumer packaged goods (CPG) brands are jumping on…
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13 April
Retail finance should be celebrated, not feared
Let’s face it: consumer finance gets a bad rap. Only recently did UK Finance release figures showing that debt on…
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12 April
Why retailers should be empowering staff with the same tech they offer customers
Often, tech is the only thing that really differentiates one business from another, so it’s clear to see why retailers…
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11 April
Top tips for PPC retail campaigns
Pay-Per-Click (PPC) advertising is a vital part of any retailers online marketing strategy. But how can you ensure you’re getting…
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10 April
Are you maximising paid search?
Whilst key events, such as Black Friday, the January Sales and Bank Holidays, provide a massive opportunity for retailers, they…
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9 April
What is the ‘Commitment and Consistency’ principle?
A few months ago, I saw a watch online that I liked. I went to the brand’s website and looked…
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6 April
Caring consumers
We all know that global e-commerce is growing rapidly; recent figures have revealed that retail ecommerce sales are expected to…
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5 April
Embracing advanced, real-time analytics
The last few months have presented a challenge for traditional bricks-and-mortar retailers in the UK. High street sales have continued…
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4 April
The role artificial intelligence has to play in retail
There’s no doubt about it; the retail sector is in the middle of a revolution. While customer service has always…
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