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Embracing Google Shopping and omnichannel strategies post-lockdown

The relaxation of restrictions on June 21 – or as it has become known in the media, ‘Freedom Day’ –…

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Accelerating retail transformation to drive growth

Retailers have faced a tough year. Stay-at-home orders and the resulting shift to online saw buyer behaviour altered. Consumers across…

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In-store retail is due for a comeback: how to succeed in the post-vax reopening

Bricks and mortar retail has had a difficult year, and while the situation is improving as vaccines roll out, it’s…

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Consumers prefer face to face when it comes to buying cosmetics

There’s no doubting e-commerce’s convenience. Next-day delivery used to be the pinnacle of fast, efficient service but with the growing…

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Building customer experiences that evolve with the user

The Covid-19 pandemic acted as a catalyst in the growth of online sales for the retail sector – which for…

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Retail in the age of data: What we can learn from Netflix

Have you ever wondered how Netflix ‘knows’ which movies to recommend? Or how does the entertainment giant choose themes for…

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How can etailers prevent fraud without impacting on the customer journey?

Over the last couple of years there’s been a huge growth in online sales. Not long ago the Office for…

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Future gazing last-mile delivery

In 2020, there was a significant increase in online shopping. According to an Ofcom report, customers across the UK spent…

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Why the coming economic boom will be bigger than we think

The world has been turned upside down in the past 18 months, making predictions a tougher game than ever. Economists…

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Impulse buying can help an online brand grow, if it’s done correctly

Impulse buying isn’t just a tactic used by bricks & mortar retailers, where shoppers are tempted with inexpensive treats as…

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