Pour Moi HY sales hit £20m amid M&S partnership
The brand began its partnership with M&S in October 2023, which coincided with Pour Moi’s launch of an edited lingerie range
Swimwear and lingerie brand Pour Moi saw its sales rise by 12% to £20m during the six months to 30 September, thanks to its recent partnership with M&S, according to figures seen by The Times.