Department StoresNews
Ikea sales dip 5.3% in FY24 after cutting prices
However, as a result of the price decreases, the retailer saw a 4.5% upward trend both in store visitation and a 21% increase in online visitation
Ikea has seen a 5.3% decrease in retail sales to €45.1bn (£37.7bn) for its 2024 financial year as it “substantially” lowered its prices across 63 markets.
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