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LVMH sells Virgil Abloh’s Off-White to Bluestar Alliance

In an official announcement LVMH said that it is ‘proud’ of the legacy Off-White has built under Abloh’s leadership and that Bluestar Alliance would be the ‘perfect partner to carry that legacy forward’

LVMH has announced the sale of luxury streetwear brand Off-White to New York-based brand management company Bluestar Alliance. 

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