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Clothing & Shoes

White Stuff welcomes sales uptick in FY24

Its performance was boosted by full price sales, which were up by 6.8% against the prior year

White Stuff has welcomed a strong year of trading, as sales rose by 2.4% to £155m in the year ended 27 April 2024, with EBITDA up by 23% to £8.6m. Its performance was boosted by full price sales, which were up by 6.8% against the prior year, driven by less promotional activity and a focus on “customer favourites”, which accounted for 50% of full price sales.

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