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Alo Yoga unveils second store on Regent Street

The new Regent Street flagship store spans 10,000 square feet and features a complete range of apparel, accessories and footwear for women, men, and unisex styles

US luxury activewear brand Alo Yoga has announced the opening of its new flagship store on London’s Regent Street.

The news comes after the brand launched its first store on King’s Road last November.

The new Regent Street flagship store spans 10,000 square feet and features a complete range of apparel, accessories and footwear for women, men, and unisex styles, including loungewear and coordinated sets to elevated leisure looks, as well as wellness products.

Following the launch of its second UK store, the brand has also announced its plans to open two more physical stores in London, including at 75 Brompton Road in Knightsbridge in August and in Covent Garden in late 2024.

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Additionally, Alo Yoga has also expanded its product offering by tapping into the footwear market with the launch of its recovery sneaker.

Danny Harris, co-founder and co-chief executive of Alo Yoga, said: “We are excited to open our second store on London’s historic Regent Street. This store is more than just a retail space—it’s a chance to connect more deeply with our community.

“We aim to provide a space where our community can not only shop but also experience the mindful lifestyle that Alo represents, fostering connections and promoting mind-body wellness. We look forward to becoming a part of the vibrant London community and bringing our unique blend of fashion, performance, and mindfulness to this iconic city.”

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