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How to boost retail sales with email marketing campaigns

Email marketing remains a powerful tool for retailers to engage with customers, drive sales, and build lasting relationships. In this guide, we'll explore the strategies and best practices to effectively boost retail sales using email marketing campaigns

Segment your email list

Start by segmenting your email list based on customer behaviour, preferences, and demographics. This allows you to send targeted and relevant content to different groups, increasing the chances of conversion.

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