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Selfridges unveils new loyalty scheme Unlocked

Customers will be able to โ€˜opt-inโ€™ to receive their Key in the form of a QR code which can be added to the Wallet App to unlock Selfridges in store and online

Selfridges has introduced its new loyalty programme, Selfridges Unlocked, which will see that participating customers โ€˜unlockโ€™ the best product launches, events, news and free shipping.ย 

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