Frasers group acquires Savile Row tailor
Gieves and Hawkes is one of the oldest tailors in the world but its future was put into jeopardy when its Hong Kong based owner fell into liquidation last year
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Sports Direct owner Frasers group has reportedly struck a deal to acquire historic Savile Row tailor Gieves and Hawkes.
According to the BBC, the company owned by Mike Ashley has been interested in a potential deal since September and has now finally secured the “long term future” of the 250 year old company.
It is believed that the deal includes all five Gieves and Hawkes UK stores including the flagship store at 1 Savile Row in London.
The tailor also has stores in other places such as Bath, Birmingham, Chester and Winchester.
Gieves and Hawkes is one of the oldest tailors in the world but its future was put into jeopardy when its Hong Kong based owner fell into liquidation last year.
Michael Murray, chief executive of Frasers Group, told the BBC: “We are delighted to have acquired Gieves & Hawkes, securing a long-term future for an iconic 250-year-old brand. This acquisition further adds to our portfolio of strategic investments in luxury and premium brands.”