Clothing & Shoes

Sports Direct launches new membership scheme

The retailer said members will receive tailored rewards and offers, available both in-store and online at Sports Direct UK

Frasers Group has announced the launch of a new membership scheme for Sports Direct, with a benefit-based programme designed to “reward loyal customers with exclusive benefits, personalised offers and a seamless omnichannel experience”. The retailer said members will receive tailored rewards and offers, available both in-store and online at Sports Direct UK.

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