BP appoints convenience retail VP and senior deal manager
Convenience is one of BP’s five transition growth engines, the areas of the business in which it is increasing investment
BP has announced the appointment of Jo Hayward as VP of mobility and convenience retail and Natalie Cattermole as senior deal manager, as the group looks to grow its UK retail arm.
Hayward, the former VP for convenience in Europe at BP, will be replacing Sonya Adams who has been appointed chief of staff to BP CEO, Murray Auchincloss.
In her new role, she will be responsible for BP’s network of around 1,150 retail sites in the UK.
Meanwhile, Cattermole, who is the former UK senior marketing manager, will report to Hayward in her new role and lead the dealer team. She will continue to build BP’s relationships with dealer partners, which make up around 850 sites in the UK network.
Cattermole first joined BP in 2013 from Sainsbury’s, and has carried out various marketing roles within the retail and PB pulse businesses.
Tracey Clements, SVP of mobility and convenience Europe at BP, said: “I am delighted to have Jo and Natalie on our UK leadership team. They are both fantastic leaders who bring deep customer insight and retail experience to their new roles.
“With this expertise I am sure they will build on the great progress made in recent years to grow and transform our retail business in the UK, helping us to become first choice for customers on the move.”
Convenience is one of BP’s five transition growth engines, the areas of the business in which it is increasing investment as part of its transformation into an integrated energy company.
To meet its target of doubling convenience gross margin globally by 2030, BP is investing in retail capability with these internal moves following a number of new hires from the retail sector including Claire Farrant as VP marketing from Lidl, Joanne Hall as UK retail operations director from Sainsbury’s, and David Phillpot as European convenience trading director from M&S.
