Angling Direct sees group revenues rise to £81.7m
Its UK online sales also increased by 11.1% to £32.9m, driven by ‘strong’ average transaction value growth and increased customer engagement with MyAD, its loyalty and repeat purchase membership model
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Fishing tackle retailer Angling Direct has reported a 10.2% increase in revenue to £81.7m for the year ended 31 January 2024, despite facing a “challenging” consumer landscape and disruption to fishing caused by storms in the final few weeks of FY24.