It’s not all just fun and games
The UK toy industry reported that its annual sales dropped by nearly £200m in 2023. Sales dropped by 5% to £3.5bn, according to the annual toy industry report by the market research company Circana. While the sector attributed this decline to cash-strapped consumers, Retail Sector takes a deeper dive into the current state of the market and its outlook for 2024
The UK toy industry reported that its annual sales dropped by nearly £200m in 2023. Sales dropped by 5% to £3.5bn, according to the annual toy industry report by the market research company Circana.