Cox & Cox sees Q2 sales rise 54%
The online homewares retailer reported that sales have risen 54% year-on-year in Q2, and are 104% on year-to-date
Online homewares retailer Cox & Cox has reported that sales have risen 54% year-on-year in Q2, and are 104% on year-to-date.
The number of orders also increased, up 41.9% year-on-year.
Outdoor sales also remained strong despite the early sales in Q1, with stock generally pre-selling before containers arrived as customers became more aware of global shortages.
Outdoor furniture sales were also up 82% year-on-year, with outdoor accessories up 22%.
Meanwhile, the company reported an e-commerce boost, as the customer database saw a 61% increase compared to last year – most prominent in July, due to the end of season sale and an additional catalogue mailing.
Richard Bell, Cox & Cox CEO, said: “We continue to place stock orders to fulfil demand, extend the season and run some bestsellers all year. This has been well received by customers and we will continue with this strategy for SS22 for both furniture and key accessories including planting and water features.”
