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Asda names KFC executive as COO

Appointee Meghan Farren is set to exit KFC after serving ten years at the establishment, joining first in 2013 as an innovative director before later being promoted to CMO in 2016

Asda has confirmed that KFCโ€™s chief marketing officer, Meghan Farren will join the group as chief customer officer (COO) in October.ย 

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